Showing posts with label creativology. Show all posts
Showing posts with label creativology. Show all posts
How to Create Sticky Ideas? I have always craved for a magical formula for creating gooooood ideas. It occurred that there is a real formula which is pretty useful and very helpful. You just need to know 6 essential principles for creating the best idea which will catch the attention and will be remembered. And thanks to Chip & Dan Heath I discovered 6 life-saving navigators which are the perfect guide when you are out of creativity. SUCCESs – this is the name of the precious formula which consists of 6 principles which should be followed in order to generate fantastic ideas. Andy Green: Interactivity Provides More Opportunities for PR People Andy Green: "Curiosity Develops Our Creativity"Andy Green is author, international conference speaker, trainer, facilitator, and Brand PR consultant who was the guest speaker during the Creativity Days (check out what I have already written about it). Andy Green is an expert on flexible thinking, creativity, and communications and lectures around the world on these subjects. I am glad that I had the opportunity to ask Andy Green several questions in the contex of these topics. Here is a short interview with him about creativity, current tendencies in PR and personal brandcasting: Creativity Matters | Creativity Days 2010 with Andy Green We are all good at worrying and creating different scenarious in negative mood in our minds. This means we are all good in creativology*.
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